Where Bars Become Art

I've always believed that the right words can change everything.

I'm Frank Denbow, and for over a decade, I've been helping creators bring their visions to life through my company, INK'A. From collaborating with artists like 50 Cent and Lil Durk, to working with comedians like Mark Normand, to partnering with tech pioneers like Alexis Ohanian and hundreds of other companies – I've seen firsthand how merchandise can turn words into movement.

But there was always something special about hip-hop merch. Something different about the way people connected with lyrics printed on cotton. That's why I created Lyricologist.

Why Lyrics?

If you're anything like me, you know that feeling. That moment when a bar hits you so hard you have to pause the track. When a lyric speaks your truth so perfectly, you immediately reach for your phone to write it down. That's the energy I'm trying to capture with Lyricologist.

Hip-hop raised me on wordplay, on double entendres, on the power of saying something in a way that's never been said before. Now, I'm giving those words a new canvas.

How We Do It

I've kept it simple:

1. Bars Up | You, the community, submit the lyrics that mean something to you – the bars that changed your perspective or became your daily motivation.
2. Design Different | My team and I transform these words into clean, thoughtful designs that respect the art form and the culture.
3. Artists First | Most importantly, we make sure the artists get their flowers. 100% of profits go directly to them. No complicated splits, no hidden fees. Just respect for the pen game.

More Than Merch

After helping hundreds of brands and creators tell their stories through merchandise, I've learned that the best products do more than just look good – they start conversations. They build communities. They carry meaning.

That's what Lyricologist is about. Every piece we create is an opportunity to celebrate the craftmanship behind the lyrics we love. Whether it's a subtle reference that only true heads will catch, or a bold statement that demands attention, each design is created with the culture in mind.

Join Us

If you're someone who...

• Finds yourself quoting lyrics in everyday conversation
• Gets excited breaking down complex wordplay
• Believes in the power of hip-hop to move culture forward
• Appreciates the art of storytelling through bars

...then you're who I built this for.

Listen, I've spent years in both the tech and merchandise worlds, but hip-hop has always been my foundation. With Lyricologist, I'm bringing all of these worlds together. This is for everyone who understands that sometimes the hardest bars deserve the softest cotton.

Welcome to Lyricologist. Let's give every lyric the platform it deserves.